Try The Casual Cafe Store

Want to create a casual and simple coffee store that makes people want to "relax as soon as they enter the door, and a day is too short"? Or a casual coffee shop? Take a look at our casual cafe store.

Color logic: Use "low-saturation cream color" to create a healing base

The core of the casual and simple style is to make people "take off their armor and return to the countryside" as soon as they come in! This store chooses light beige + dark wood color as the base, perfectly grasping the "soft feeling".

• Light beige wall: It's like sticking sun-dried marshmallows on the wall. It has a "matte filter" that is not glaring or oppressive visually. No matter how long you stay, you will feel like you are wrapped in tenderness.
• Dark wood color embellishment: The edge of the bar, tables and chairs, and display shelves use dark wood color to instantly "press the center of gravity" of the space and avoid light colors from floating. The natural texture of the wood color can also make up for the "rustic feeling", making simplicity not monotonous.
• Careful trick: Don't use too bright colors! Occasionally, use small black logos (such as "Order here") or metallic silver embellishments, such as coffee cups and equipment frames, to add "exquisite details", but don't steal the limelight from the main color.

Space layout: Use "flow + small partitions" to create a sense of freedom

The most feared thing for a leisure store is "crowded and difficult to walk"! The layout logic of this store is "large transparency + micro-partitioning".

1. Front: Transparent operation area: You can see the operation bar directly when you enter the door, and the process of the barista making coffee is clear at a glance, which not only shortens the distance, but also makes the space "bright and not stuffy".
2. Midfield: Flexible dining area: Use arc-shaped semi-enclosed booths and small steps with high and low differences to divide seats, which not only retains the open feeling of "everyone can interact" but also gives small groups a "sense of privacy". There are comfortable places for friends to gather and for one person to work.
3. Backstage: Sunken leisure area: Use the sunken bean bag area and low partitions to divide the "lazy corner". If you want to lie down or want to be in a daze, you can go here and completely "isolate" from the outside world.

Key logic: Don't make the partitions too rigid! Use arcs, height differences, and soft furnishings (such as display racks) to quietly divide the space, so that the space can "flow" and customers can shop freely.

Soft furnishing design: echo the theme

The soft furnishings of a leisure cafe store must be "good-looking and easy to take pictures, easy to shop and easy to use"! The soft furnishings of this store focus on "welding cuteness into details".

Theme symbols: The "toto" cartoon shape and cloud lights on the wall repeatedly strengthen the brand memory point. When customers take photos and post them on Moments, it is equivalent to advertising for you for free.

Interactive props: The cute little dolls and coffee cup display walls on the display racks are not only decorations, but also "check-in props". Customers touch and take pictures, and the "interaction" with the store is directly maximized.

Pragmatism: The bean bag sofa is soft, the wooden tables and chairs are stable, and even the display cabinets in the operation area allow customers to intuitively see "what delicious food is available today". Only when it is good-looking and easy to use are customers willing to "stay".

The magic of lighting: Use "3 layers of light effects" to create an atmosphere barrier

Lighting is the "atmosphere switch" of a leisure store! This store uses "basic light + key light + atmosphere light" to create a "relaxed feeling".

• Basic light: ceiling embedded downlights, evenly spread with "soft bottom light", illuminate the whole place but not dazzling, like covering the space with a layer of "soft light blanket".
• Key light: spotlights in the operation area and display shelves accurately illuminate coffee, desserts, and cute little things, so that the "protagonist" has its own highlights, and customers are attracted at first sight.
• Ambient light: indirect light from wall decorative lights and cloud lights, outlines cartoon shapes, lights up at night, like "picking stars off and hanging them on the wall", and the atmosphere is pulled to the full.

Key skills: Don't use pale light! Choose 3000K - 4000K warm white light, shining on the light beige wall, double the warmth.

Display furniture: Use "nature + interaction" to create an immersive experience

The display furniture of the leisure store must "blend into the atmosphere and hold stories"! Let's see how our design selects this display furniture.

• Wooden display racks: The dark wooden multi-layer racks can be used to display cute dolls as decorations, coffee cups, and peripherals. The natural texture is compatible with the overall style. When customers visit, they can touch and look at them, and the sense of interaction is maximized.
• Curved display cabinets: The curved glass cabinets in the operation area are transparent and exquisite, which "highlight" desserts and breads. Customers can see them clearly when choosing products, and they can also be used as photo backgrounds. They are beautiful and practical.

• Sunken bean bag area: The combination of lazy sofas + small round tables is "exclusive furniture for lying down"! Customers can lie down here, take out their mobile phones, and stay from afternoon tea to dark, completely solidifying the "relaxation feeling".
• Semi-enclosed booths: wooden frames + fabric cushions form a semi-private space. When friends gather, they can interact and have a "small boundary". The sitting feeling is so comfortable that you don't want to get up.

Material: Use "tactile healing" to create an immersive experience

The high-end feeling of the leisure store is hidden in the "touchable details"! This store uses "texture + natural materials" to make customers feel comfortable from "seeing" to "touching".

Wall: Choose textured paint with subtle texture, which feels like "frosted cotton", has layers visually and temperature to touch, which is more healing than a bare wall.

Furniture: wooden tables and chairs use natural wood grain, fabric sofas choose skin-friendly fabrics, and tile floors are smooth and easy to maintain. The "tactile contrast" of different materials makes customers feel "cared for" when sitting and touching.