Types and Functions of Jewelry Store Props Display

Jewelry props refer to the props used to display jewelry and jewelry products. The function of these props is to reflect the display effect of different jewelry on the human body as realistically as possible. Usually used in jewelry stores to simulate neck seat portraits, ring holders, ankle-shaped anklet display holders, bracelet holders, etc., all belong to the category of jewelry props. In a broad sense, jewelry props also cover almost all jewelry display suppliers. Such as trays for jewelry displays, counters for storing jewelry, etc. Are collectively referred to as jewelry props at the same time. There are many kinds of jewelry props, which can be roughly divided into necklace display props, bracelet display props, pendant display props, earrings display props, ring display props, etc.

Jewelry props come in different shapes and materials. In terms of surface materials, jewelry items are packaged(Such as PU or flannel）, metal texture, acrylic (plexiglass), resin, crystal glue, solid wood spray paint, and so on. According to the value of the displayed jewelry and the customer’s product positioning, jewelry merchants usually choose the most suitable material to display the corresponding jewelry. Jewelry props are very important than the decoration of the store itself. In addition, the display props need to have a certain brand effect and be able to promote the company or brand.

Display and Significance of Jewelry Props

The display props of jewelry should change with the purpose of the display, display method, and shopping method. Some people buy display props for the jewelry display of their own stores, some people buy display props to store their own jewelry, and some people buy display props to store their own jewelry. People want to have a beautiful package for the jewelry they give to their mothers or lovers who want to spend the rest of their lives together. So the jewelry props are very important for our display and store. Let’s look at the jewelry props display and significance.

1.  Display products

A piece of jewelry, if it is hung up casually, its high grade will not appear, and customers may not look down on it. If you display it carefully, use high-end and high-quality display props to display it in the eyes of the public, and match it with other foils and decorations, its elegant style and good workmanship will be clearly presented in front of customers, and customers are easily moved by it.

2.  Enhance Brand Image

As we all know, product display is one of the last opportunities to promote terminal sales. The survey shows that 87% of customers’ final purchase decision depends on the scientificity and conspicuousness of the product display. And product display is the cheapest and most basic way to promote. It does not require you to invest a lot of money. It only requires you to calm down and re-examine the characteristics of the products you are operating, the purchasing habits of consumers, etc, and artistically process the product placement from an aesthetic point of view, you may obtain greater benefits. Good merchandise display props can not only stimulate customers to buy, but also improve the image of enterprise products and brands.

3.  Create a Brand Atmosphere

Window decoration, product display, light source, color matching, POP, etc are the key elements that constitute a good atmosphere in a store. We can bring it to life with display props, art, and lighting.

4.  Increase Sales

Good display and poor display have at least 100% impact on sales. This is one of the reasons why many brands and businesses attach great importance to product display. Product display can arouse consumers’ desire to buy and prompt them to take purchasing actions. According to statistics, if the store can correctly use the product configuration and display technology, sales can be increased by 10% on the original basis. For commodities and terminals, this change cannot be ignored or is even extremely important.

5.  Increase the Added Value of Products

A piece of jewelry may have only so much original value, but if it is matched with good jewelry display props, it can add value to your products, improve the style, make the enterprise obtain higher profits, and enhance the competitiveness of the enterprise.

6.  Lifestyle Changes

Aiming at the level of target consumer groups, strengthening the display of visual effects of products can guide customers to shop, influence and enhance the aesthetic degree of consumer groups, and lead to changes in consumption and lifestyles.

Jewelry Props Type Display

Necklace

Necklaces are one of the most common items in jewelry stores. It comes in many styles, colors, and patterns. Therefore, there are many kinds of props to display necklaces.

Standing Style

Flat Style

Inclined Style

Storage Style

Hanging Style

The above four styles are the most commonly used display methods of jewelry stores, and the last one is suitable for home storage displays.

Ring

Rings are very important, and the same ring has different meanings on different fingers. When we get married, rings are a must. If you are engaged or married, the ring can be worn on the right finger. SIngles can be worn on the index finger, etc. So the right is also one of the very important pieces of jewelry.

Ring Tray Style

Finger Model Style

Cone Display Style

Slate Style

Single Stand Style

Bracelet

There are also many styles of bracelets, and modern ones are more popular with girls. There are also some vintage gold bracelets and jade bracelets. This type of bracelet is rarely used by young people. Beautiful bracelet decoration can also make us more fashionable and attractive.

Standing Style

Tray Display

Cylinder Display

Flat Display

Earring

Tray Display

Rack Display

Round Display Tube

The Importance of Jewelry Props

Jewelry props can promote a “return rate” to occur and can give consumers a clear understanding of the brand’s products. Whether it is a brand product or a product that wants to be brand, it will attach great importance to the design and production of jewelry display props. Jewelry display props include various three-dimensional forms including an exhibition hall form, a booth form, a commercial display prop form, etc, which play an indispensable and important role in a jewelry display. Jewelry props are one of the material foundations for the realization of display design. One of the factors that affect the display performance. On the one hand, they caddy colors, images, and texts to set off the exhibits, effectively disseminate the information content to the audience, and try to arouse the audience’s resonance and attention. On the other hand, these three-dimensional forms must be distinctive in order to catch the viewer’s eye and entice them to continue their visit. People’s eyes are often attracted by elements such as individuality, spectacle, bright colors, and movement.

Good jewelry needs to be displayed with good jewelry props so that it will appear more dazzling and attract more consumers' attention. When many people step into a jewelry store, they will hurriedly look at the design style of the jewelry store. The jewelry props display, the color of the jewelry props, and the jewelry are displayed in what proportion. Even when there is no clear goal, they will be displayed according to the jewelry props. Exhibition to watch jewelry, and then choose jewelry. Therefore, jewelry props are very important for jewelry. Don't underestimate these things. In fact, it is these small details that greatly affect the sales performance of storefronts and counters.